Tuesday 15 May 2012

Promotions for Picnics Lead to a Surge of Usage



You may distribute promotional items with your company logo or brand printed on them as a method of laying foundation for product preference. See the science of it. When you expose an individual to a logo or brand without his direct use of the product being marketed, you are establishing the first points of preference. Say, promotions for picnics lead to a surge of usage during the summer because people often engage in the said activity during this time. When they get to use the blanket more often, they are kept reminded of the brand. When it’s time for purchase, they remember it and would most likely give it a try.
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